ryethenovel Chapter 100 Monthly Sales of 10,000 Orders
Chapter 100 Monthly Sales of 10,000 Orders
Chapter 100 Monthly Sales of 100,000 Orders
When Gu Ming opened the packaging and saw the bread inside, his heart sank even further.
This bread is exactly the same as his signature soft white durian bread. No, it was clearly taken from his warehouse. There was a mole among them.
Just then, a finance staff member came to report: "Boss, we found some abnormal data here. In the QQ Farm positive review cashback project, several accounts have repeatedly applied hundreds of times and received several hundred yuan in cashback."
Gu Ming closed his eyes and pondered, then rummaged through the bread box in front of him, but after searching around, he couldn't find the cashback card inside.
There's only one possibility: the problem lies with the packing workers, since they're the ones who put the cards into the breadboxes.
We must investigate; something's been haunted in our house.
After some time, Gu Ming and his assistant finally figured out what had happened by reviewing the surveillance footage and checking the bank card account number for the cashback.
The surveillance footage shows two workers using a key to open the warehouse door in the middle of the night. After going inside, they casually pushed dozens of boxes of bread out on a cart. The two men did this almost every night, and it is estimated that they stole several hundred boxes of bread in total.
So here's the question: how did they get the key to the warehouse door? Did the security guards also have a problem?
It's quite funny, actually. Based on the abnormal cashback data, the finance department identified several suspicious accounts, and among those accounts, the finance staff found the names of two part-time packing workers from Three Little Bees.
Good heavens, how can they steal so blatantly?
Gu Ming said bluntly, "Call the police and have them arrested. Then have the finance department check if there are any security personnel's names in the abnormal accounts."
A few hours later, the finance department replied: "Mr. Gu, there are no security department colleagues' names in the abnormal account."
At the same time, an elderly man who guarded the gate was also called over. Gu Ming went straight to the point and asked, "Sir, do you have the key to the warehouse alone?"
The old man, unaware that he had been drawn into the mess, replied, "No, there are several spare copies of this key."
"How many spare copies are there? How come I didn't know?"
The old man replied, "Because I lost this key once, I made several copies to prevent any accidents, and they're all hanging in the security room. If anyone needs one, they don't need to ask me; they can just go to the security room to get it."
Gu Ming rubbed his forehead. Okay, this answer was reasonable and flawless. Besides, this old man only earned 500 yuan a month, without any social insurance or housing fund benefits. He really couldn't ask for more.
Gu Ming then asked directly, "Sir, has the key been touched in the last few days? Didn't you hear any noise from the warehouse late at night?"
Only then did the old man belatedly realize: "Did something happen at the factory? Someone came to me recently, saying they needed to move some goods out and pack them urgently at night. They came to me for two nights in a row. I didn't want the hassle, so I just gave them the keys. I saw they were wearing our company uniforms, so I assumed they were one of us."
Okay, the case is solved.
That afternoon, the police arrested the two packing workers. During interrogation, the police asked them about their motive and whether they had accomplices.
The two perpetrators said they were just short of money and had unexpectedly learned that this soft white bread was selling very well, so they thought of opening an online store to get the goods from the factory without any initial investment and do business without any initial investment.
Because Taobao has strict review processes, and I was afraid that opening a store on Taobao would be discovered by the boss, I opened a store on Paipai.com, which has less strict review processes.
After stealing bread from the factory late at night, they couldn't bear to hire someone to pack it, so they stayed up all night to pack the goods themselves, attach the shipping labels, and then delivered them to the courier station early in the morning when it opened.
As for the cashback issue, it was their own idea. Since they had already stolen, they might as well make some more money. The reason they dared to use their own bank card accounts was twofold: first, they thought they wouldn't be discovered; second, they couldn't find any other bank card accounts.
At this point, the truth of the matter became clear. Gu Ming realized that he had indeed misunderstood Paipai.com. He originally thought that Paipai.com had officially supported a bakery company to share his traffic, but he never expected that there was a mole among his own people.
So the question is, how can we prevent this from happening again?
First, Gu Ming made an internal announcement within the company, clarifying that he was the one who sent the two thieves to the police station, and that the two thieves were ultimately sentenced to six months in prison. Then, he arranged for several gossipy individuals to spread rumors among the workers, claiming that the prison conditions were appalling, and that the cell bosses forced newcomers to kneel, sleep in the toilets, and do a series of other outrageous things. Finally, he employed a combination of carrot and stick tactics.
Currently, none of the workers in the packing area have signed labor contracts; they are all part-time employees. Now that the company's business has stabilized and we are certain that we need a large number of packing workers, it's time to formally sign labor contracts with these existing workers and make them full-time employees.
The packing workers originally earned 1200 yuan a month. Gu Ming planned to increase their wages by 200 yuan. They wouldn't have social insurance and housing fund contributions for the time being, but he would spend another 28 yuan per person to buy them the most basic level of work injury insurance.
As a result of Gu Ming's series of methods, the workers were coaxed and tricked into signing labor contracts.
On the one hand, Gu Ming used an iron fist to send two workers to prison, and everyone was talking about how terrifying prisons were; on the other hand, the workers received a real 200 yuan increase in their wages, so no one complained, and there was no wave of resignations.
After everything was over, Gu Ming breathed a sigh of relief and picked up the report sent by the operations department.
It's July 1st now, and all 100,000 boxes of bread have been delivered.
Driven by its immense popularity, the Tmall store has achieved monthly sales of 10 orders, and its monthly revenue on Taobao alone reaches 24 yuan.
The repurchase rate for these 10 orders is also considerable, reaching 20%. Furthermore, the promotional strategies on QQ Space and personal blogs have generated countless traffic spillover effects, with many customers attracting their relatives and friends to buy bread from the Tmall store.
Then there's JD.com. After ordering 5000 boxes in the first batch, they ordered another 2 boxes in the second batch.
At the same time, Paipai.com and Youa.com also sincerely invited him to join, and offered very generous terms, including traffic support and waived tool usage fees.
Gu Ming and Lin Mu had discussed this point; they definitely wanted to expand across all platforms. In addition to the online store, distributors who had previously placed orders through offline channels were also placing additional orders.
Gu Ming estimated that by the end of the year, the online and offline businesses should be able to stabilize, with monthly sales of 20 cases, which means a monthly turnover of 500 million and an annual turnover of 6000 million.
Gu Ming sighed deeply; he had won his gamble again.