Chapter 109 Valuation Exceeds 100 Million
Chapter 109 Valuation Exceeds 100 Million
Chapter 109 Valuation Exceeds 100 Million
Soon, someone came and painted over the propaganda slogans on the isolation wall.
Wang Lin was standing by the guardrail watching when she bumped into Sheng Mingyue coming out. She raised an eyebrow at Sheng Mingyue, extremely smug.
However, her joy was short-lived, as she soon saw workers writing new slogans on the ones that had been painted over.
Is it a case of kings not meeting kings, or of avoiding my sharp edge?
Wang Lin was stunned when she saw the slogan.
It took him a few seconds to understand the meaning of the slogan. It clearly said that Louis Vuitton was afraid of Yuezhi and used dirty tricks, and dared not confront Yuezhi directly.
When people are extremely angry, they can actually laugh out loud.
Wang Lin was so angry she laughed, but she soon realized she was helpless.
Because this slogan contains absolutely no words that insult or try to piggyback on Louis Vuitton's reputation, although discerning people can understand the deeper meaning behind it, they simply cannot find any fault with it.
This is the terrifying aspect of the internet and how netizens interpret things.
The new slogan had barely been written when many people came to take photos. Thanks to Tencent News's repost, this barrier wall has now become a new popular spot for taking photos in Wulin Square.
Many passersby, seeing the sign, asked with puzzled expressions, "What does this mean?" An insider explained it to a friend, who burst out laughing, "Holy crap, this shop owner is so talented, so mischievous! I have to post this online; I really want to know how the people at Louis Vuitton across the street are feeling right now!"
At the same time, Sheng Mingyue naturally wouldn't let go of the main battleground of online publicity.
Online, she published a short essay on her personal blog, stating that the propaganda slogans on the isolation wall have been removed due to Louis Vuitton's strong protest and demands.
The comment section exploded instantly. Some gloated, saying Sheng Mingyue deserved it, claiming it was just malicious business competition. Soon, her fans stepped forward to criticize her, angrily denouncing the hater: "If you want to lick the boots of foreigners, don't drag the Chinese into it!" Others joined in the fun, saying Sheng Mingyue was scared. Some of Sheng Mingyue's fans offered heartwarming comfort, saying that as long as the product quality is good, they aren't afraid of Louis Vuitton's underhanded tactics, and they will definitely go to support her when the store opens.
Just as everyone was discussing it, a bombshell message appeared in the comments section: someone posted a comment with a photo of the new slogan on the fence.
Whether they were passersby, haters, or fans, everyone was shocked by that domineering slogan.
If the previous claim of "Louis Vuitton's strictest father" was somewhat exaggerated and self-praise, then this phrase, "Whether it's a king meeting a king or avoiding my sharp edge," is too internet-savvy and too satirical; almost every word indicates that he's going to cause trouble.
Someone said, "No way, this is absolutely amazing! I'm going to share this in the group!"
"Don't post everything in the QQ group!" someone shouted, then added, "Except for this one."
Louis Vuitton, a Chinese luxury brand, "Louis Vuitton's strictest father," and "Are kings not meeting, or are they avoiding my brilliance?"—this series of events perfectly aligns with the viral spread of online sensations. As a result, through word of mouth, the public's attention in Hangzhou grew increasingly intense.
Inside a university dormitory.
Ever since watching the "Xiaoyue's Cuisine" video, Zeng Wen has developed a habit: every now and then, he goes to Tudou.com to check if there are any good videos.
Just today, he saw a popular science video about the origin of the internet meme "Whether it's a king meeting another king or avoiding my sharp edge."
After watching the educational video, Zeng Wen realized that something like this had happened in a corner he hadn't known about. No wonder he saw so many people posting this meme in the Warcraft group today; he was completely confused at the time, not knowing what they meant, but just thinking that it sounded kind of sophisticated.
Right after watching the video, Zeng Wen received a message from his sister: "Brother, are you in Hangzhou?"
Zeng Wen sent a question mark emoji and replied, "You're only finding out now that your older brother is studying in Hangzhou?"
The younger sister sent an awkward emoji, then said, "Brother, could you buy me a pair of Yuezhi stockings?"
"Huh? What a coincidence?" Zeng Wen was startled. He had just finished reading about the Moon brand when his sister came to ask for stockings. He almost suspected that he was being monitored.
He replied, "No way. What's with all the stockings a little girl wears? Don't be so competitive, you know?"
Zeng Wen actually dotes on his younger sister. The main reason he doesn't buy her stockings is that after reading some information, he knows they're quite expensive, probably costing several hundred yuan a pair. His monthly allowance is only seven or eight hundred yuan; if he bought stockings, he'd be broke for the rest of the month.
My sister immediately replied, "I'll give you 500 yuan to buy me a pair. If you have any extra, I'll give you another 50."
"Consider the money as a delivery fee."
"Deal." Zeng Wen posted a handshake emoji.
Soon, Zeng Wen received 500 yuan transferred from his younger sister. He thought to himself: How expensive could a pair of stockings be? His sister wasn't in Hangzhou, so he could decide the exact price. There was plenty of room for kickbacks in that.
At the renovation site of Yuezhi, Lin Mu and Sheng Mingyue were discussing the follow-up plans.
Lin Mu said, "Ilian is our international spokesperson, and I suggest we find a spokesperson in China as well. Our products are very popular right now, so if we negotiate a spokesperson, we can negotiate the price, and it shouldn't cost too much."
Sheng Mingyue asked, "Do you have any good suggestions?"
Lin Mu, of course, came with an answer. He said, "How about Yang Mi? She's in 'Chinese Paladin'?"
Yang Mi, who plays Tang Xuejian in the film.
Lin Mu thought to himself: Speaking of Yang Mi, she's practically a workaholic in later Chinese entertainment novels. He also couldn't quite understand why a post-85s actress could stay popular for so long; maybe the new generation just wasn't up to par.
Sheng Mingyue nodded and said, "Yang Mi is a good fit; she aligns well with our brand image."
She continued, "By the way, I plan to keep that pop-up shop in Paris open, and turn it into—"
"We'll establish Moonweaving's flagship store in Paris. With such a large reputation and extensive network, it would be a waste not to make good use of it. Moreover, achieving success both domestically and internationally makes it easier to tell a compelling story when it comes to fundraising."
"However, I'm out of working capital, so I'll find an external investor and skip the angel round to go straight to Series A funding. My current plan is to raise 10 million yuan and give them 10% equity, which would value Yuezhi at 100 million yuan. What do you think?"
Lin Mu nodded, thinking to himself, "The current financing market is about this price, unlike in 14 and 15."
When the new consumption trend was booming, it was possible for valuations to increase two, three, or even four or five times during financing rounds.
He added, "I'll leave the financing to you. I'll contact Yang Mi to discuss endorsements. We'll each take care of our own responsibilities."
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