industrial maniac

Chapter 252 The Truth About the Bankruptcy of Xiaoya Electric Fan Factory

February 2th, the sixteenth day of the first lunar month.

The annual holidays are over, schools are back in session, and factories are back to work.

The children who are addicted to eating, drinking and having fun for more than a month, look at the big color TV they bought a few years ago, then look at the broom and belt in the hands of their parents, and finally obediently put down the remote control, put on their schoolbags, and take three steps. Turn back and walk out of the house.

The streets, which were particularly sluggish during the Spring Festival, are now bustling again.

Constantly rushing buses, hordes of employees, hawkers driving pickups or vans to apply for booths, endless logistics vehicles in sight...

Along with the hustle and bustle, under the street lamps on both sides of the road, heavy metal speakers came from the home of the head of Xujia Village singing.

'Hey~ the happy gongs and drums beat out the festivities every year;'

'Beautiful dance brings joy every day;'

'The paint of the sun has painted today's day red;'

'The flower of life is our smile. '

'Hey~ Today is a good day, everything you want can come true...'

Daze Power South Gate.

"Hey, Lao Zhang, after the new year, I gained a lot of weight."

"Yeah, thanks to the internal procurement, I filled a van and pulled it back to Daliang Mountain. I made three times the profit. Come on, come on, bro, take some Huazi."

"Hey, what kind of workshop are you going to go into? Go back and do business."

"What do you know? People have said outside that our Daze Industrial Park is a platform. These days, having a platform means having connections and resources, and it is not difficult to do anything. I will continue to get off work steadily this year. By the end of the year, I will save enough Once the money is paid off, the loan will be repaid, and more loans will be made, and we will try to fill a truck and send it back.”

"I thought you were going to load ten trucks."

"As a human being, you must learn to be content with yourself and be happy... By the way, the head of the family is very happy today, and he started playing Good Day repeatedly from the morning."

"Did you not read the bus stop sign?"

"What's so good about that?"

"This year, the bus stop signs have added LED advertising space, and the CCC network is used to update the content. There is no investment yet, and the news is broadcast. It is said that at 8 o'clock this morning, the chief of Wadao went to the toilet to pay homage. The monkey collapsed and died at 11 a.m. after rescue efforts failed."

"And this good thing?"

"Isn't it?"

"I'm curious, where is the monkey so brave."

"I heard that the Takeuchi family bought a rhesus monkey with a lot of money from the laboratory of the third brother. I don't know how the other party got it. However, there are gossip rumors that this is mainly due to the anti-monopoly investigation of mechanical toys. the result of."

"How to say?"

"North America didn't talk about monopoly. Wajima directly announced a fine of up to 11 billion dollars. At the same time, it imposed tariffs on mechanical toys, and asked TEP Washima's direct sales store to remove all mechanical toys and tin charging treasures until the fine was paid. , to allow sales to continue. Coincidentally, Bandai's 'Bandai Not Easy Handheld' and Nintendo's new GBA will be on the shelves tomorrow."

"It seems that the Takeuchi family was dissatisfied with the results of the investigation and got rid of the person in charge."

"Normally, none of the chiefs on Wajima was born in a gangster. Now that he has violated the interests of the gangster, it's hard to survive. But, then again, this kind of thing is even more outrageous than what's shown in TV dramas."

"But the TV dramas are all fake, and the news is real."

.........

Xiao Xu's house.

Xu Fei finished his sleep and it was already 03:30 in the afternoon.

After washing up and coming to the first floor, Channel 18 repeatedly played the Good Day MV, and the loudspeakers in the village played the Good Day song repeatedly.

Picking up the remote control and switching to the news channel, the mainstream media in the world are all reporting the news of the attack on the chief of Wajima, even if the channel 6 that hangs up the movie and plays the movie, it is also doing Yangko for the first time.

Xu Fei turned on the computer and went to various portals to have a look.

Takeuchi Rano announced as early as half a month ago that he purchased a rhesus monkey from the third brother's laboratory to create the image ambassador of the TEP (Nagoya) directly-operated store.

Now this monkey not only got a chug, but also the chief of Wajima, plus the anti-monopoly investigation of mechanical toys, TEP’s direct sales store removed the main products, the contradiction between Takeuchi Ryono and Softbank’s Masayoshi Son, and the support of Masayoshi Son The current chief Wajima...

The vast majority of netizens suspect that Takeuchi Rano did this.

However, in the past six months, Takeuchi Rano has been busy with industrial transformation, fully laying out TEP Chinese restaurants, and TEP Washima Branch’s dependence on TEP directly-operated stores has gradually decreased, so there is no reason to do this.

Moreover, TEP is a US company, and Takeuchi Rano can completely put pressure on Wajima through joint defense.

Therefore, there are also a considerable number of netizens who believe that this is done by the opposition.

In addition, some people believe that this is the Wajima Self-Defense Force's increase of troops to Hazara, and the Hazara's retaliation against their own side.

As for the culprit, the rhesus monkey with a chug in his chest.

After the other party finishes their work, they throw away the guy and sneak into the monkey group.

Various scenic spots in Tokyo, especially the suburbs, are scattered with countless wild monkeys.

Although the rhesus monkey is famous, it is not limited to the third brother. Its scientific name is also called rhesus monkey and yellow monkey.

It is rich in Pakistan, Myanmar, South Vietnam, Afghanistan, Thailand, Bangladesh and so on.

Most of the monkeys outside the suburbs of Tokyo are released by believers, or released after worshiping and offering sacrifices. There are many kinds, among which macaques are the main ones.

So much so that the Metropolitan Police Department in Tokyo, in order to catch the murderer, took three pictures per person and went to the suburbs to see monkeys.

Xu Fei browsed the relevant news, happily for a long time, and checked the relevant news of General Electric Shipyard.

After Welch blew up the shipyard, the Boston Police Department and the Massachusetts State Police Department attached great importance to the matter and deployed a large number of police officers and detectives to solve the case within three days.

In order to calm things down, Welch donated $5 million to the Boston Police Department and $10 billion to the Massachusetts State Police, and finally defined the matter as 'Harden did it'.

Then, Xiao Bu took advantage of the topic and gave a speech in the White House.

The content is roughly: In the past six months, attacks have continued one after another.

Not only the joint defense in North America - Harsco Industries and FMC General Factory were destroyed by Boom, the head of the White House military advisor Raymond was destroyed by Boom, the General Electric shipyard was destroyed by Boom twice, and other areas were also destroyed by various aspects one after another. , including Las Vegas being blocked and robbed, the 1064 base incident, and the mysterious Hazara armed forces.

In Iraq Krypton, North American soldiers were also plagued by frequent attacks.

In short, North America is now facing a severe test of 'homeland security'. It is necessary to increase military spending, improve related research and enhance the function of armaments in order to protect the interests of North America.

After the speech, Boston and Massachusetts, represented by Romney, responded positively as allies.

Then, the Boston Police Department, which just received $5 million, and the Massachusetts State Police Department, which received $10 billion, applied to purchase a batch of armored infantry vehicles from FMC, and then ordered a batch of electronic auxiliary combat equipment from Iron Skin.

The North American Congress refused on the spot, because the police department simply did not need such a strong defense force.

So Romney publicly opposed Xiaobu's proposal, complaining that the Federal Guard is full of money, and seriously suspected that someone was taking kickbacks in it, and applied to the Federal Court for investigation.

The North American House of Representatives and the Senate, with a change in wind direction, agreed to the procurement list submitted by the Boston Police Department and the Massachusetts State Police Department.

Romney immediately expressed his unconditional support for Xiaobu's speech and believed that the Federal Guards are all good.

After the incident, Romney was awarded the honorary title of 'Double-Faced'.

Xu Fei read these contents and felt that it had nothing to do with the business of Iron Sheet Company.

Thinking of starting work tomorrow and needing to adjust the production tasks, I simply returned to the mechanical toy forum and clicked on the domestic section.

During the Spring Festival this year, the sales volume of the Machinery Three Kingdoms far exceeded last year, with a growth rate of four to five hundred times.

There are many reasons.

For example, Mechanical Three Kingdoms is well-known, and Mechanical Smash Bros. can make money.

I believe that it will not be too long before the main sales force in the domestic market will also shift from the first and second generation models to the expensive third and fourth generation electric versions.

The domestic sales of charging treasures have also increased significantly.

One is that after adding the 'magnet sheet recording and broadcasting function' to the power bank, you can learn from Ingles.

In addition, the replaceable magnet sheet contains many IELTS questions carefully selected by the betting maniac Smith. As long as you learn it, it is not a problem to get 6.5 in the test.

Second, after the lighting function is added, the design of adjustable parameters, replaceable LED modules, and adjustable output power is very versatile.

Warm light learning lights, zoom spotlights, astigmatism night lights, dimming atmosphere lights...

A charging treasure realizes the functions of many lighting appliances, which is worth the money.

The third is that on the basis of digital cameras, the second-generation charging treasure adds components of analog cameras, which can form a 'film' camera, and provide printing services in supply and marketing cooperatives.

Because of the reactor problem, Kodak faced sky-high compensation. Not only could it not enter bankruptcy liquidation, but all executives were also controlled.

In this case, Kodak was dismembered and divided up.

TEP, which helps to deal with the reactor, took the lead in obtaining a large amount of advanced equipment and 80% of the scientific research personnel from Kodak.

Iron Sheet Company and TEP do not deal with each other, but in the face of interests, the two parties still jointly control TEP Vocational College, TEP Accounting Firm, TEP Law Firm and so on.

This time in the field of charging treasure, the two parties cooperated again, which is nothing new.

Therefore, a vertical row of bright gray TEP (kodak) letters has been added to the camera area of ​​the power bank.

On the whole, it looks taller than when there is no font.

The second-generation power bank has an analog camera function, and the parameters can be adjusted through the digital page, and Kodak's film is added, which instantly attracts a large number of Kodak's old customers.

Therefore, the production plan for the new year is:

"Add ten different styles of mechanical film cameras and throw them to TEP for operation."

"In addition, we will set up production lines for shoulder straps, quick-release buckles, shutter heightening pads, negative film bags, light-reducing mirrors, tripods, lens plates, lenses, frosted glass, split-image glass, and matching camera bags."

Xu Fei took out a pen and paper, and threw the task to the Boston secondary base.

Parts are produced there, shipped in batches to Daze for assembly, and then choose to sell domestically or export overseas.

Of course, the origin is in North America, and shipping to China is equivalent to importing.

It is still necessary to let Smith talk about tariffs with North America, and then talk to Director Liang about import tax exemption.

And can film cameras make money...

It is purely manual and only suitable for professionals. It takes a high-end route and produces precision products. The price of a set starts at 10 US dollars.

Another batch of automatic control systems are used to promote them to non-professionals. They take the so-called ultra-high-end route, and the price of one set starts at US$100 million, so that people who like to "pretend" can go out and show off.

Even make a gold version, titanium version, diamond version.

Others use the so-called 'intelligent control', add the analog camera function of the power bank, take the mid-to-high-end route, sell feelings, and sell for 2 US dollars per set, so that people who like decorations, or like to 'pretend' and People who can't afford the ultra-high end, keep showing off.

Others, such as low-end, civilian version, etc., are renamed as 'Daze' and 'DZ' cameras.

Avoid pulling down the grade of TEP.

In general, the routine is the same as selling cars and toys.

Xu Fei listed out the general idea and submitted it to the operation center, where he asked to refine the plan within a week, and then reminded the secretary group that new products would be put on shelves in TEP directly-operated stores around the world within two weeks.

Since this product is manufactured by TEP and only completed OEM assembly in China, the brand is naturally TEP, so it does not affect the anti-monopoly penalty at all, and can be sold in the TEP direct store in Washima.

And the camera adopts mechanical + electronic control, once the sales volume goes up, the sales volume of the power bank will also go up.

"No market, create a market."

Xu Fei took the first-generation power bank and the second-generation power bank, observed for a long time, and ended the expansion of new functions for the time being.

Introducing too many functions at one time is very likely to make customers hesitate at the "choice" level, which will affect the decisiveness of purchase and reduce product sales.

Therefore, overseas manufacturers like to squeeze toothpaste.

Squeeze a little this year, and customers buy it.

Next year it will be a little crowded, and customers will buy it again.

After a little more squeeze, the customer bought again.

New products are launched every year, customers replace them every year, and manufacturers continue to make money.

If we do too much at one time, and customers don’t replace new ones for three to five years, how can we still earn wool?

Thinking of this, Xu Fei felt blessed, and finally found the real reason why Xiaoya Fan Factory went bankrupt.

The quality is too good, the price is too expensive.

If there are few people who buy it, word of mouth will not get up.

The quality is good and the price is cheap, and there are many people who buy it, so word of mouth is good.

When there is a problem with a high-quality and cheap product, maybe the public opinion will attribute the problem to the little girl.

To put it bluntly, we must pay attention to public relations and publicity when making products.

Xu Fei looked at the Mechanical Three Kingdoms who needed to expand new business, thought and thought, and greeted the secretaries who were sitting in the study across the living room.

"Secret, help me find a 'Little Five'."

"What?"

"Fifth secretary."

"Which area are you responsible for?"

"Just look good."

"Ok?"

"I mean, it doesn't matter what ability you have, as long as you are beautiful."

"What are you going to do?"

"Create an image spokesperson, responsible for publicizing products at the public level, and participating in activities."

The third secretary objected: "Do you think I'm ugly, or what?"

"It has nothing to do with ugly handsome, as long as it is the image."

Three years ago, the Gucheng Secondary School contracted distribution and absorbed good seedlings from several nearby areas.

At the beginning, three beautiful female clerks were recruited from there, and their appearance and figure must have been selected.

However, the image of the third secretary is suitable for the endorsement of the factory manager and for handling affairs close to the people, but it is not suitable for being a product spokesperson.

Moreover, the Mechanical Three Kingdoms needs one, the Gua Dynasty needs one, the TEP car needs one, the Tin Sheet GM has Zidane, and the Daze Agricultural Machinery needs one...

Xu Fei explained: "Actually, the most suitable candidate to speak for the Mechanical Three Kingdoms should be dressed in a soft and immature manner. To use Japanese vocabulary to describe it, loli, when the time comes to stand next to the mechanical general, the picture... tsk tsk."

Unexpectedly, the second sister said leisurely: "What kind of spokesperson are you looking for? If you lead the vicious dog to that stop, you will know what you are selling."

"A dog seller?"

"That's not what I meant."

"If you don't sign up for Fangjiewa for three days, you come out for me."